Scope of Work
- Brand Strategy
- Identity Concept & Creation
- Tone of Voice
All great productions start with a big idea. But then they get complicated — notes, first drafts, second drafts, shooting schedules and edits all need to happen before the final cut. Yamdu is a platform that consolidates workflows and information to save precious time and bring a project to life on the screen.
Our inspiration for the brand comes from the larger-than-life personality of the film industry today, while maintaining an air of the more approachable, analogue past. Working closely with Yamdu’s team, we developed the identity thoughtfully to express the core values, vision and narrative of the brand.